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FAQs
o Why Do I Need A Web Site?
  The internet is one of the first places people go to obtain information on products or services in order to make a purchase or a decision.  Because of this, the internet is the most pervasive marketing and communications media you can use to connect with potential customers/clients.  If your business is not currently present on the internet or if your current web site is not effectively marketing your services or products, you could be losing sales!  You can use a web site on the internet to advertise and market your services or products 24-hrs a day, 7-days a week to people locally, nationally, or worldwide!  Can you afford not to reach these potential customers?
 
o Why Should I Use A Web Designer?
The use of a web designer is NOT a must.  If you are comfortable using computers and common software applications like Microsoft Word, you can very likely layout and publish web pages.  Unfortunately, there is a lot more to a web site than the pages themselves.  A web designer is a valuable resource when it comes time to find and register a domain name, arrange a web host, "point" your domain name to the web host, and upload your web site via http or ftp.  Moreover, a web designer is going to have "nifty" software and be experienced with adding dynamics to your web site with unique html and JavaScript programming, for example.  A web designer is also going to be experienced with architecting your web site into a nice flow. They also build web pages which load and move quickly to prevent people from waiting too long for them to appear on their web browser (i.e. Microsoft Internet Explorer, Netscape Navigator).  Finally, a web designer is able to draw from experience to incorporate content and effects that will improve your marketing position.
 
o What Does A Web Site Cost?
The price range for a web site can be very broad and is directly related to its size and complexity.  You will likely be charged a per page rate or an hourly rate by most web designers.  Expect to pay more for web sites that require a lot of custom-made graphics, lots of pages, or custom programming to achieve your needs.  Because a web site has the potential to reach billions of people worldwide, it is a marketing tool that has a lower per person cost than hardcopy advertising (i.e. yellow pages, newspaper, pamphlets).  Your investment in a web site can easily be offset by increased sales due to the larger number of customers you can reach.

Please be very cautious of large and distant web design houses that promise you all sorts of features at a "great price".  Some large web design houses charge a reasonable amount up front, but then hit you very hard with customization charges and recurring monthly/yearly fees.  Read between their lines!  You will likely be limited to using THEIR templates, THEIR graphics, THEIR superfluous advertisements.  You will also likely be the person responsible for learning how to upload ALL of your content and maintain the site.  If you have content that changes greatly and frequently, think about your time investments and priorities.  

At TrailGuide Web Design, you can get a great site with excellent features and loads of local information for ~$500.  In addition, you will pay ~$6/year direct to the registrar for your domain name and ~$7/month direct to a web host for your web space on the internet.  TrailGuide Web Design is NOT a reseller, we put you in direct contact with the merchants to save YOU money and keep YOU in control!  TrailGuide Web Design promises you great customer service, easy accessibility, and the freedom to customize at a TRULY great price.   

 
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TrailGuide Web Design     Windsor, Colorado     (970) 690-0115     julie@trailguideweb.com